Privacy Policy

Maddie is an AI agent for iMessage outreach operated by RTF Labs (“Maddie,” “we,” “us,” or “our”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit textmaddie.com (the “Site”) or interact with our messaging services (the “Services”). By using the Site or Services, you agree to the practices described here.

Information We Collect

We collect the following categories of information:

• Contact details you provide directly, such as your name, phone number, email address, and company, when you book a demo or communicate with us.
• Message content exchanged through iMessage or other messaging channels while interacting with Maddie.
• Usage data such as pages visited, referring URLs, device and browser type, and interaction timestamps, collected automatically through analytics tools.
• Cookies and similar technologies used to operate the Site, remember preferences, and measure performance.

How We Use Your Information

We use the information we collect to:

• Provide, operate, and improve the Site and Services;
• Respond to inquiries, schedule demos, and deliver customer support;
• Engage, qualify, and follow up with leads on behalf of our customers;
• Analyze usage trends to enhance functionality and user experience;
• Comply with legal obligations and enforce our terms and policies.

How We Share Information

We do not sell your personal information. We may share information with:

• Service providers who perform functions on our behalf, such as hosting, analytics, and scheduling, under confidentiality obligations;
• Our customers, where we operate messaging outreach on their behalf and share the resulting conversations and lead information with them;
• Legal and safety authorities when required by law or to protect our rights, users, or the public.

Data Retention

We retain personal information for as long as necessary to provide the Services, fulfill the purposes described in this policy, comply with our legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we delete or anonymize it.

Your Choices and Rights

Depending on your location, you may have the right to access, correct, delete, or restrict the use of your personal information, and to opt out of certain processing. You can stop receiving messages from Maddie at any time by replying STOP. To exercise any of these rights, contact us using the details below.

Data Security

We implement reasonable technical and organizational measures designed to protect your information against unauthorized access, loss, or misuse. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Third-Party Services

The Site and Services may rely on third-party platforms such as Apple iMessage, scheduling tools, and analytics providers. Their handling of your information is governed by their own privacy policies, which we encourage you to review.

Children's Privacy

The Site and Services are not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child has provided us information, please contact us so we can remove it.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Significant changes may be communicated through the Site or other channels.

Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at privacy@textmaddie.com.